Project Overview
This 5-minute 2D explainer was developed for AstraZeneca through Veeville agency.
The objective of the project was to simplify and visually communicate the journey of a pharmaceutical pill inside the human body. I was responsible for animating all visual assets, including transitions.
Challenges
The production was executed under a tight deadline, requiring efficient workflow management and structured animation planning within Adobe After Effects.
Animation Breakdown
Workflow & Execution
Built modular animation compositions in After Effects to maintain efficiency across the 5-minute runtime.
Implemented clean keyframe structuring and graph editor refinement for smooth character motion and typography transitions.
Implemented clean keyframe structuring and graph editor refinement for smooth character motion and typography transitions.
Final Output